Principles

Mailto: Email not Contact Form

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NoContactFormBlue

Form Attracts SPAM

Costly to Secure

No Record of Content

Address not verified

No Receipt of Send

No Contact Form?

No! In my 20+ years of building and maintaining websites, I have found the contact form ATTRACTS spam. I know this is contrary to what the “experts” tell you, but look at those who are telling you otherwise. Most are resellers of some forms package! I’m not selling any forms package. I’m selling ease of use to my customer’s viewers. Most contact forms do not provide a receipt of the contents of the contact form after it has been sent so the website viewer has no record of what was sent. I myself find this very frustrating.

The solution is to open the email client and format the email to be sent and let the viewer send it directly from their own email client tool. Now they have a record of exactly what was sent and YOU know that the email they provided is correct!

 

No SPAM!

Receipt in Sent Folder

Record of What Was Sent

Email Address is Verified

FREE!

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Bottom line is my preference is to use the mailto: behind a button instead of a forms package. If you as a client insist on the contact form, it will be very expensive to build and provide all the security needed to prevent the spam that is attracted. Better and more cost effective to just say NO!

Try it! Contact Praise Worx!

Glorify Our Creator!

How to Glorify Our Creator in Your Website

As an Ambassador for Christ, my whole purpose here on this earth is to Glorify my Heavenly Father! Jesus came to earth to teach us this.

You don’t need to have scriptures or biblical statements to have a site that is pleasing to our Creator. But you do need one that:

  • is honest and not deceptive,
  • doesn’t utilize slimy marketing techniques that create unnecessary urgency, or false hopes
  • is not self-promoting, but instead promotes the good that is produced by the self who is behind the site (i.e mission, person or organization).
  • positively promotes products and services especially those that are pleasing to our Creator,
  • praises the audience instead of degrading them
  • shows appreciation to visitors, customers, audiences

And if you’re courageous enough and want to include scriptures, that will of course be even more pleasing to Him that we willingly serve! It’s your choice!

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People Skim, Not Read

Statistics today suggest that website visitors typically read only about 20% of the text on a page.

This can be attributed to several factors, including both the quality of the content and changing reading habits. Here are the main reasons:

Skimming Behavior:

Online readers tend to skim rather than read word-for-word. According to the Nielsen Norman Group, users scan pages for relevant information, often focusing on

  • headings,
  • subheadings,
  • bullet points,
  • and highlighted text.

This behavior is driven by the vast amount of information available online and the need to quickly determine the relevance of content.

Information Overload:

The sheer volume of information available on the internet means visitors have developed habits to quickly filter through content. This has led to a preference for scanning over in-depth reading, particularly when visitors are searching for specific information.

Content Quality:

The quality of content plays a significant role. Poorly written, unengaging, or irrelevant content can cause visitors to lose interest quickly. High-quality content that is well-structured and directly addresses the visitors’ needs can encourage more thorough reading.

Attention Span:

Studies suggest that the average attention span of site visitors has decreased over time. A report by Microsoft noted that the average human attention span has dropped from 12 seconds in 2000 to about 8 seconds in 2013. This reduced attention span affects how site visitors interact with online content.

Mobile Usage:

The increasing use of mobile devices for browsing has changed reading habits. On smaller screens, visitors are even more likely to skim content rather than read in detail. This shift emphasizes the need for mobile-optimized content that is easy to scan.

Time Constraints:

Visitors often land on a site’s page with specific goals in mind and limited time to achieve them. This urgency prompts them to scan for the most relevant information quickly rather than reading everything in detail.

While these factors collectively contribute to the tendency of site visitors to read only a small portion of the text on a webpage, improving the quality, relevance, and presentation of content can help increase engagement and encourage visitors to read more.

Structuring content with clear headings, concise paragraphs, and visual aids can also enhance readability and retention.

The goal of a successful site developer is to find the balance between the information or message the client is trying to portray and and the limited attention span of the visitor. This balance must be achieved in a way that allows the intended message to be absorbed before the reader loses attention which as the statistics above suggest, will happen very quickly.

It is important the message be broken into short concise messages that can be skimmed by the reader.

Yet for the purposes of SEO it is equally important to keep the visitor on the page as long as possible.

Let Praise Worx find that balance for your site!

Engage the visitor with stunning images (eye candy),

attention grabbers,

and attention holders,

yet provide the information they were seeking that brought them to your site in the first place.

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Posts Not Pages

why?

Because people don’t want to read any more. So keeping content short, allows a simple message to be delivered in a post. Another post can then add to the first message. A sequence can even be developed and maintained using categories and sequence numbers. But that’s too much information for this post!

Posts also are regarded higher in the SEO ranking scheme. A page is considered static and unchanging to the search engines. Continuously editing a page is not considered new content to the search engine.

Creating new posts however IS considered new content to the search engine.

So instead of creating pages, even for something like events, it is better to create posts of each event and then use the virtual page features in WordPress to display all the events or all the posts with a particular category on the virtual page.

Posts are considered new content. Pages are not.

Create posts, not pages.

Read more about how to use post categories to your advantage to have an infinite number of pages (albeit virtual).

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Plan for Fresh Content

Plan for fresh content at regular intervals.

Why? Because you are passionate about your craft. Be it art, music, salvation, wellness, principles, society.

Whatever it may be, you have important messages for your audience.

Posting messages on a regular basis helps to build the interest of your audience.

It also helps in your search engine rankings! No longer is the number of pages a key factor in the search engine rankings. Instead the post, it’s content and a keyword strategy are what’s important.

Praise Worx can help determine a posting and keyword strategy that helps bubble your site higher in the rankings.

You simply post, tell your stories, share your energy, articulate your message.

Let Praise Worx handle the keywords, and help with the technical details of posting on autopilot, even when your inspiration is on vacation!

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Compose Stunning Sites

Build stunning sites to keep your visitors attention.

Your site doesn’t call to strangers to come visit it. But when visitors do arrive on your site, ultimately you want them to experience something particular and then take some action.

You may want your visitor

  • to look at products, choose one of their liking, and purchase it.
  • to learn something new.
  • to sign up for a newsletter.
  • to enroll in a class.
  • to take some action.

You may want their experience to be somber, exciting, exhilarating, sad, or compassionate.

Along with the mood, having the visitor remain on your site longer helps to improve your rankings in the search engines. This is called dwell time and shows the search engine algorithm that your page provided value to the visitor.

Praise Worx will design a site that helps create the mood that will lead to the ultimate action, and design a site that provides the technical effects to hold your visitors attention.

But you want to be the seller, artist, musician, manager, or some other such!

Let Praise Worx handle the technical, the SEO and the statistics for you!